Even my 90 year old Grand Mother is aware that Microsoft have dominated software products. But where have they been in search? Microsoft Live Search handled about 9 or 10% of searches but that pales in comparison to Googles 60% and Yahoo! at over 20% of searches. But perhaps now, finally, Microsoft is getting serious about search with Bing.
Bing is a stark home page focusing solely on search, as Google does, and not a larger portal style home page like Yahoo! Many thought this might not be the case as they could easily have built a portal, but many are excited by the bold move to focus on search.